Regulation and ethics · 2026-10-02
Two Words the AI Industry Hates Most
Columnist Brian Merchant, in his newsletter Blood in the Machine, writes about the language the artificial intelligence industry uses to describe itself and about the words it tries to avoid.
What the Article Is About
Brian Merchant writes the column Blood in the Machine about how tech companies and their supporters talk about artificial intelligence. The headline of his piece promises to reveal two words that industry representatives dislike more than any others.
The headline itself only points to the topic: the language used to describe AI matters a great deal to many companies. Public words affect how people perceive new technologies, whether they trust them, and whether they are ready for them.
Why It Matters to Ordinary People
When companies choose words to describe their products, it is part of their reputation. That is why disputes over AI language often concern what exactly people are being promised and which risks remain out of view.
To find out which two words are meant and what arguments the author makes, it is worth reading the original column.
Sources: 🔗 Google News