Business · 2026-11-08

Before hiring, Ringostat checks whether AI can do the job

The Ukrainian company Ringostat first looks for routine work that AI can take over and only then considers hiring new people.

A new hiring rule

Ringostat has a simple rule: if an AI solution would cost roughly a quarter of what it costs to hire a new employee, it is worth testing. So the phrase "we need one more person" now prompts a check of whether the work can be automated first.

To do this, the company created a dedicated AI Productivity Team. Its job is to find the routine work that takes people the most time and to figure out whether it is worth handing it over to AI.

What has already been achieved

According to the company's founder, Oleksandr Maksymenyuk, AI helped quadruple the productivity of the QA (testing) team, saved hundreds of work hours and automated communication with clients.

At first, developers began writing code faster, but testers could not keep up with checking new features. The company then started using Claude to prepare checklists, meaning lists of what needs to be checked in the product. One checklist used to take about two hours and now takes half an hour. For 200 tasks a month, this saves about 300 work hours.

In sales, AI is gradually taking over the work of first-line sales reps. More complex conversations, where someone needs to understand a client's problem or convince them to buy, are still left to people.

The company also built a voice AI agent for business clients. According to Ringostat, in 2026 it independently handled more than 137,000 calls. Maksymenyuk says the cost of handling routine inquiries has dropped 5 to 10 times thanks to automation.

Why KPIs need to be reviewed

Maksymenyuk believes that along with AI, companies should review team performance metrics. If people work faster thanks to automation, expectations for their productivity should rise as well. Otherwise, the saved time may not bring the business any noticeable benefit.

Useful from the source

Sources: 🔗 DOU/dev.ua